Theme

This R introduction course is given in French as part of the Business Analytics course of the master marketing et stratégie as well as in the associated M2 (parcours conseil et recherche). Slides are in english.

Slides

• introduction to R (with tidyverse and dplyr, last update: 06/10/2020)
• introduction to ggplot2 (last update: 27/01/2020)

Data sets used in the slides

• Bank Marketing
• People flow

Software

• R
• RStudio
• R package
  • tidyverse

Bibliography

• R for Data Science